Product information management (PIM) made easy

Large data volumes, various formats, different assets – a project can quickly become complex. A professional product information management (PIM) can help in this case.

Product information management (PIM) made easy

PIM – tidy structures with the right system

PIM systems create tidy structures and support the integration, creation, maintenance and provision of product data, especially in several languages. Simple or complex – PIM systems exist in every format. Image data bases, in other words digital asset management (DAM) and/or media asset management systems (MAM), can also be seamlessly linked. 

Both customer experience and personalisation are of ultimate importance for product information management today. This often creates challenges for marketing managers. In addition, there is an increasing number of digital channels, trends keep changing and new legislation is released. There are therefore several aspects that should be accounted for when managing data:

  • Time to market
  • Specific channels
  • Ultimate topicality
  • Dynamics
  • Effectiveness in the suitable channels
  • Consistency
  • Multiple use in individual parts
  • Automated publication in any channel

Customer requirements for PIM systems are as varied as the customers themselves. The a&f systems portfolio contains numerous PIM and MAM/DAM products.

Your contact

Stefan Schärer

Head of Sales & Marketing, Co-Owner, Member of the Executive Board

WoodWing Assets

WoodWing Assets

Manage your digital files with ease. Digital Asset Management from Woodwing.

Our PIM services 

Are you interested in a product information management system? We look forward to discussing your requirements.
Our services include advice and evaluation as well as the integration of your systems. If required, you benefit from full or partial outsourcing in the form of regular maintenance and 24-hour support.

Our services for you:

An environment that can be expanded at will

You would like to go one step further and optimise your infrastructure? Our interface solutions and add-ons fit ideally into your existing system environment and expand it according to your individual needs.


Desktop tools, apps and services from the Adobe product range

a&f Cloud

From outsourcing of publishing systems to outsourcing of backup data: book your individual cloud service.